The Runbook

Episodes

One conversation a week with someone who owns a live system. Audio and video, published Thursday.

Before You Deploy AI Voice Agents
S02E03 · Feb 6, 2026 · 22 min

Before You Deploy AI Voice Agents

Before you ship an AI voice agent into the wild, there’s one uncomfortable truth you need to hear: a voice that sounds human doesn’t mean the agent is helpful.

9 Predictions Redefining Telecom Support in 2026
S02E02 · Jan 22, 2026 · 31 min

9 Predictions Redefining Telecom Support in 2026

Telecom support is about to be judged by a new standard—and it isn’t “did you answer the ticket.” It’s did you prevent the ticket from existing at all.

The Missing Layer in Enterprise AI: Causal Thinking
S02E01 · Jan 16, 2026 · 38 min

The Missing Layer in Enterprise AI: Causal Thinking

From boardrooms to conference keynotes, leaders are told that AGI is just around the corner, GenAI will transform everything overnight, and copilots will fix decades of organizational inertia. Yet whe

What Is Revenue Operations?
S01E15 · Jun 16, 2025 · 10 min

What Is Revenue Operations?

In this episode, Sandeep breaks down the foundations of Revenue Operations.

Making Spoken Signals Work in RevOps
S01E14 · Jun 9, 2025 · 4 min

Making Spoken Signals Work in RevOps

In this episode, Sandeep breaks down why spoken signals still slip through even in well-run revenue orgs — and what needs to change in the way systems are built.

Rethinking Lead Scoring with AI
S01E13 · Jun 4, 2025 · 8 min

Rethinking Lead Scoring with AI

In this episode, Sandeep dives into the limitations of traditional lead scoring models and how they often fail to reflect real buyer behavior.

AI Assistants vs AI Agents
S01E12 · Jun 3, 2025 · 8 min

AI Assistants vs AI Agents

In this episode, Sandeep breaks down a quiet but critical distinction: the difference between AI assistants that respond — and AI agents that act.

The RevOps Playbook for Dark Social Intent
S01E10 · May 29, 2025 · 6 min

The RevOps Playbook for Dark Social Intent

In this episode of AI RevOps OS, Sandeep breaks down the one thing most GTM teams overlook: how to act on buyer intent that never shows up in your dashboards.

How to Turn Listeners Into Pipeline
S01E09 · May 28, 2025 · 6 min

How to Turn Listeners Into Pipeline

In this episode, Sandeep breaks down how B2B companies can turn podcast listener behavior into real go-to-market signals that drive pipeline.

Should You Hire an AI SDR?
S01E08 · May 27, 2025 · 7 min

Should You Hire an AI SDR?

In today’s episode, Sandeep breaks down AI Sales Development Representatives — also known as AI SDRs.

Demand Gen 101
S01E07 · May 26, 2025 · 4 min

Demand Gen 101

In this episode, Sandeep breaks down the foundation of demand generation for B2B GTM teams.

How to Re-Engage Cold Leads
S01E05 · May 16, 2025 · 11 min

How to Re-Engage Cold Leads

In this episode, Sandeep Bansal walks through the real-world process of re-engaging cold leads—turning old, inactive contacts into active opportunities without damaging your sender reputation. You’ll