The Runbook
S02E02 · Jan 22, 2026 · 31 min · Hosted by Simran Chotrani

9 Predictions Redefining Telecom Support in 2026

Telecom support is about to be judged by a new standard—and it isn’t “did you answer the ticket.” It’s did you prevent the ticket from existing at all.

9 Predictions Redefining Telecom Support in 2026
31 min

Telecom support is about to be judged by a new standard—and it isn’t “did you answer the ticket.”
It’s did you prevent the ticket from existing at all.

This episode matters because 2026 is the year AI stops being a side project inside CX and becomes operational infrastructure. The operators who win won’t be the ones with the best chatbot—they’ll be the ones who redesign the system behind support: how context is captured, how decisions are made, and how actions get executed across provisioning, network, field, and billing.

In this episode, I lay out 9 predictions for what that shift looks like in practice:

  • Support moving from reactive to preventative (self-healing + proactive outreach)

  • AI becoming the default first responder that can diagnose, take action, and escalate with perfect context

  • The death of “channel-hopping” as conversations carry memory across voice, chat, and messaging

  • Zero hold times as voice AI absorbs spikes during outages and peak demand

  • “Empathy at scale” as sentiment-aware systems reduce churn moments in real time

  • Support evolving into a revenue and retention lever, not just a cost center

But the real value of this episode is the subtext: most AI programs fail because they’re built on the wrong unit of work—a bot, a workflow, a channel—when the real unit is an end-to-end operational loop: detect → diagnose → decide → act → learn.

If you’re leading CX, Ops, NOC, IT, or transformation, this is a clear framework for what to prioritize now—so you’re not playing catch-up in 12 months while competitors quietly build compounding operational advantage.

Every episode comes with a written breakdown in The Weekly.